Ways to Grow Your Business Sacramento CA
Northeastern California SBDC at Los Rios Community College
1410 Ethan Way
Small Business Development Center
1410 Ethan Way
9017 Brydon Way
Baxter Business Consultants
4768 Oak Twig Way
Business Improvement Network
1706 Chilton Dr
Small Business Administration
650 Capitol Mall Rm 7500
711 Greenwood Ave
Small Business Resource Consulting
8420 Elder Creek Rd
Elk Grove, CA
Small Business Services
7135 Roca Way
Capital Business Consulting Ll
9381 E Stockton Blvd
Ways to Grow Your Business
It can be difficult enough to grow, expand and maintain a healthy business in a strong economy. When the market turns sour, it can spell disaster for the small business owner conscious of cost. Here are three simple steps you can take to keep your business expanding, even when the going (or growing, in this case) gets tough.
1. Reward Customer Loyalty. When looking to branch out, focus on your existing customers-they already know and trust you. The truth is that it's easier and far cheaper to increase business from existing clientele than to rope in new prospects. Offer your loyal customers new or additional products and services relating to an existing offer-then reward that same trust and loyalty by offering these services at a reduced rate. Also, consider offering discounts on existing services for the referral of new business prospects, in lieu of additional incentives.
2. Get More Bang from Your (Marketing) Buck. If you're aiming to keep your sales soaring without significantly increasing your advertising expense, buckle down when it comes to negotiating without advertisers. Remember that economic downturns affect advertisers substantially too. Use this downswing to your advantage and agree on a fair, yet discounted price. If the price is set in stone, you might request a larger ad for the same money.
3. Good Publicity on the Cheap. Strike out and launch your own PR agency in the interest of your existing business.
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